Clear Ice® Ultra Hold Protein Styling Gel is a vegan alcohol-free styling gel designed to provide ultra-hold for even the most resistant hair textures. The updated formula is creamy smooth making it easy to distribute through hair and perfect for layering. With soy protein that bonds with hair’s natural amino acids this gel may help strengthen hair encourage growth and reduce breakage. Additionally special emollients help protect hair during thermal styling. This unisex product is suitable for both women and men.